April 2012

Jason Rand
Jason Rand

Using Ning + Kickstarter to Build a Community Around a Project

http://www.youtube.com/watch?v=YoezV5IWF90

Simon Cantlon is on a mission to document the power and allure of the American open road. And he’s using Ning as the community hub for the project. He’s producing an interactive documentary film and book called The Motels of Route 66. The project will explore the stories of the motel owners, the architecture, the travelers and the road itself, which runs between Los Angeles and Chicago.

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