January 12, 2009
Be Obvious & Make Your Social Network Discoverable
The vast majority of people discover a new social network on Ning via invitations from their friends. This is the “viral distribution” mumbo jumbo you’ve been hearing about. Only it’s not actually mumbo jumbo. Rather, it is an incredibly powerful way for people to spread the word about a new social network they’ve created. If your social network is valuable to your members, they will spread the word too. But I digress…
